Video Analytics in public life: What’s in it for me?
People movement – Video analytics can help build insights into the flow of people. Where are they going? By which...
Analytics
Increase Analytics Influence: Leverage Predictive Metrics!
Almost all metrics you currently use have one common thread: They are almost all backward-looking. If you want to deepen...
Marketing Analytics: Attribution Is Not Incrementality
One of the business side effects of the pandemic is that it has put a very sharp light on Marketing...
